Behind the scenes Nami : Reinventing Consulting in the AI Era

The consulting industry is undergoing a major transformation. With the rise of generative AI, shifting client expectations, and the questioning of traditional models, a new era is emerging. At Nami Consulting, we’ve chosen to anticipate this revolution rather than simply adapt to it. Here’s how we’re rethinking consulting to make it more agile, collaborative, and value-driven.

1. More Agile and Collaborative Missions

Gone are the days when consultants arrived with pre-made slides after three months of isolated analysis. Clients now want dynamic partnerships, where the consultant is no longer a distant expert but an integrated co-pilot within their teams.

At Nami, we train our consultants in co-creation techniques and design thinking to bring a strong methodology to every project. But beyond tools, we cultivate a "sparring partner" mindset, even among juniors. We’re rethinking our hierarchical structure to identify talents who can quickly adapt to this new approach.

2. New Economic Models

The traditional "€1,000/day consultant for six months" model no longer aligns with client expectations, which now demand fast, targeted, and high-value solutions.

At Nami, we’re exploring alternatives:

• Fixed-fee engagements

  for specific challenges

• Success-based fees

  (payment tied to results)

• Hourly consulting

  or

  subscription models

• Customizable packaged solutions

  for greater clarity and efficiency

The goal? More flexibility and transparency, while aligning our interests with those of our clients.

3. AI Serving Strategy, Not the Other Way Around

AI accelerates data collection and processing, but what truly matters is the interpretation and strategy that follow. While market analysis once took weeks, AI now does it in hours. However, understanding human dynamics, collaboration, and management to develop a differentiated strategy remains a 100% human endeavor.

At Nami, we systematically integrate three dimensions into our missions: ✅ Clients – Understanding their needs and expectations ✅ Collaborators – Fostering engagement and buy-in ✅ Organization – Structuring transformation

And of course, we leverage generative AI tools to analyze large datasets while maintaining a qualitative approach.

Conclusion: Consulting in Motion

At Nami, we believe consulting must evolve to stay relevant. Less rigidity, more agility. Fewer slides, more co-creation. Less time spent on automatable tasks, more on strategic thinking.

In our next article, we’ll share how we’re applying startup methodologies to our own structure, including our successes, failures, and lessons learned.

Consulting is in motion. And we’re moving forward—one step at a time. Sometimes sideways. 🏃‍♂️🕺

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